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Steffen Rusten

Profile

Steffen Rusten

Marketing and Communications Specialist
Marketing and Advertising | New Zealand, NZ

Summary

My main passions lie in marketing and communications. These are the drivers to effectively getting your organisation's products to the widest possible audience.

I have a specific interest and belief in new media technologies, such as social media. The opportunity now exists to connect with potential customers in a way that previously would have been almost impossible. New avenues allow organisations to listen to, and interact with people on a massive scale. Done the right way, this can help develop a community around your organisation, helping you to develop a strong position in the minds of your target market.

I can help you to develop the right strategies and culture to succeed in this new landscape. There is no cookie cutter approach to marketing, regardless of whether it's via traditional media, or in newer developing channels.

If you need someone to help you with your communications strategy in a rapidly evolving online landscape, I'm ready to help.
Specialties: Analytics, Strategy, Marketing, Communication, Community development, Social Media,

Experience

  • Jul 2006 - Present

    Lending Officer / GE Capital

Education

  • 2004 - 2009

    University of Auckland

    Bachelor of Commerce in Marketing, Economics

Additional information

Websites:
About Me
Honors:
3rd place in group presenting marketing proposals to Tourism New Zealand and Rugby New Zealand as part of my marketing 306 class (Advertising and Communication). Won Lion Nathan New Business Team Award and received the overall Marketing award
Interests:
Social media, new technology, customer centricity, communications, risk analysis, market segmentation, targeted advertising, direct mail, football, poker, music
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